Educational Policies and the Labour Market in the Visual Arts – the Paradigm Shift

Jelena Glišić

Abstract


This paper presents the key findings of an extensive research into the role of university-level visual art education in the preparation of visual artists for the successful transition from the academic environment to the art ‘labour market’. Starting from an assumption that higher visual arts education may be a significant factor in redefining the career paths of the visual arts graduates in Serbia, it reviews the recent changes in concepts and programs of university-level visual arts education in Europe and in Serbia. Education policies increasingly foresee the necessity of conscious compliance of education with society as a whole, bearing in mind the wide range of social roles that visual art and professionals from this field may assume. This is especially important for Serbia, since culture is considered one of the country’s most important assets in re-positioning itself on a mental map of Europe. In this paper I will map the main issues, briefly present the historical development of art school programs in Europe and in Serbia, and I will present the concept of the Management in Fine Arts course designed for the BA level at the Fine Art Schools which was designed to endow students with the opportunity to attain basic ‘labour market skills’, and provide them with knowledge and skills necessary to direct their professional development in such manner to enable them to easily find their place in various areas of contemporary society.


Keywords


fine arts, education policies, labour market

Full Text:

PDF

References


Aleksander, Viktorija. Sociologija umetnosti. Beograd: CLIO, 2007.

Ćirić, Maja. “Izvođenje afilijacije: kustoske prakse i pripadnost na primeru 54. Oktobarskog salona.” AM Časopis za studije umetnosti i medija 6 (2014): 48–55.

Digl, Kit. Marketing umetnosti. Beograd: CLIO, 1998.

Džej, Entoni, and Roz Džej. Uspešna prezentacija. Beograd: CLIO, 2006.

Fine, Kristijana. Uspešan fandrejzing. Beograd: CLIO, 2005.

Gelūnas, Arūnas. Art Studies: Between Method and Fancy. Vilnius: Vilnius Academy of Fine Arts Press, 2006.

Haak, Carroll. Künstler zwischen selbständiger und abhängiger Erwerbsarbeit. Social Science Research Center Berlin, 22. April 2008. http://www.wzb.eu

Karhunen, Paula. “The Interaction Between Artists Professional Training and Employment in the Field of Finnish Theater.” Journal of Cultural Economics 20, 2 (June 1996): 165–175.

Karhunen, Paula and Kaija Rensujeff. Preliminary Findings from a Survey on the Economic and Labor Market Situation of Finnish Artists. Helsinki: Arts Council of Finland – Research and Information Unit, 2003.

Karttunen, Sari. Trained Artists at the Market Place. An Overview of Graduate Surveys. Helsinki: The Arts Council of Finland, 1999.

Kolber, Fransoa at all. Marketing u umetnosti i kulturi. Beograd: CLIO, 2008.

Marinković, Sonja. “Mesto teorijskog rada na Univerzitetu umetnosti: Aktuelna pitanja statusa nauka o umetnostima.” AM Časopis za studije umetnosti i medija 1 (2012): 23–35.

Mulen, Remonda. Umjetnost i tržište. Beograd: CLIO, 2001.

Stojković, Branimir, and Milena Dragićević Šešić. Kultura - menadžment, animacija, marketing. Beograd: CLIO, 2011.

Šola, Tomislav. Marketing u muzejima ili o vrlini i kako je obznaniti. Beograd: CLIO, 2002.

Živković, Stanislav. Umetnička škola u Beogradu 1919–1939. Beograd: Srpska akademija nauka i umetnosti, 1987.




DOI: http://dx.doi.org/10.25038/am.v0i9.124

Refbacks

  • There are currently no refbacks.


Copyright (c) 2017 AM Journal of Art and Media Studies

Creative Commons License
This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.

The content on this site is licensed under a Creative Commons Attribution 4.0 International License.

AM Journal of Art and Media Studies ISSN 2217-9666 - printed, ISSN 2406-1654 - online, UDK 7.01:316.774

Contact: amjournal@outlook.com

Publisher: Faculty of Media and Communications, Singidunum University, Belgrade, Serbia

Indexed in: ERIH PLUSEBSCODOAJ, and in The List of Scientific Journals Categorization of Ministry of Education, Science and Technological Development of Republic of Serbia (M52). Beginning with No. 12 2017, AM is indexed, abstracted and covered in Clarivate Analytics service ESCI.