Heavy Metal and Globalization

Hanan Hadžajlić


Heavy Metal is a specific, alternative music genre that exists on the fringe of popular music, where it is classified by its own culture: musical style, fashion, philosophy, symbolic language and political activism. For over five decades of the existence of heavy metal, its fans have developed various communication systems through different types of transnational networks, which significantly influenced the development of all aspects of metal culture, which relates both to divisions within the genre itself and to various philosophical and political aspects of heavy metal activism – of a global heavy metal society. Going through the processes of globalization, and so glocalization, heavy metal is today a significant part of popular culture in North and South America, Europe, Asia, Australia; while in some societies it represents the cultural practice of a long tradition with elements of cultural tourism, in some countries where conservative, religious policies are dominant, it represents subversive practices and encounters extreme criticism as well as penalties. Globalization in the context of the musical material itself is based on the movement from idiomatic, cultural and intercultural music patterns to transcultural – where heavy metal confronts the notion of one's own genre. Post-metal, the definition of a genre that goes beyond the aesthetic concepts of heavy metal, contains the potential of overcoming the genre itself.


Article received: March 30, 2018; Article accepted: May 10, 2018; Published online: October 15, 2018; Preliminary report – Short Communications

How to cite this article: Hadžajlič, Hanan. "Heavy Metal and Globalization." AM Journal of Art and Media Studies 17 (2018): 129−137. doi: 10.25038/am.v0i17.276


heavy metal, globalization, glocalization, metal community, post-metal

Full Text:



Bayer, Gerd, ed. Heavy Metal Music in Britain. London: Routledge, 2016.

Berger, Harris M., and Paul D. Greene. Metal Rules the Globe: Heavy Metal Music Around the World. Durham: Duke University Press, 2011.

Burroughs, William S. Nova Express. New York: Grove Press, 1964.

Durrani, Shiraz. Information and Liberation: Writings on the Politics of Information and Librarianship. Sacramento: Library Juice Press, LLC, 2008.

Elliot, Julia, ed. The Oxford Dictionary of New Words. Oxford: Oxford University Press, 1997.

Levina, Marina and Kien Grant. Post-global Network and Everyday Life. Bern: Peter Lang, 2010.

Mirabella, Marita. Heavy Metal and Globalization. Stockholm: Stockholm University, 2017.

Moynihan, Michael, and Didrik Søderlind. Lords of Chaos: The Bloody Rise of the Satanic Metal Underground. Port Townsend: Feral House, 2003.

Niezen, Ronald. A World Beyond Difference: Cultural Identity in the Age of Globalization. Hoboken: John Wiley & Sons, 2008.

Phillips, William, and Brian Cogan. Encyclopedia of Heavy Metal Music. Westport: Greenwood Press, 2009.

Radovanović, Bojana. “Ideologies and Discourses: Extreme Narratives in Extreme Metal Music.” AM Journal of Art and Media Studies 10 (2016): 55–58.

Roudometof, Victor. Glocalization: A Critical Introduction. New York: Routledge, 2016.

Walser, Robert. Running with the Devil: Power, Gender, and Madness in Heavy Metal Music. Middletown: Wesleyan University Press, 1993.

Weinstein, Deena. Heavy Metal: The Music and Its Culture. Boston: Da Capo Press, 2009.

DOI: http://dx.doi.org/10.25038/am.v0i17.276


  • There are currently no refbacks.

Copyright (c) 2018 AM Journal of Art and Media Studies

Creative Commons License
This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.

The content on this site is licensed under a Creative Commons Attribution 4.0 International License.

AM Journal of Art and Media Studies ISSN 2217-9666 - printed, ISSN 2406-1654 - online, UDK 7.01:316.774

Contact: amjournal@outlook.com

Publisher: Faculty of Media and Communications, Singidunum University, Belgrade, Serbia

Indexed in: ERIH PLUSEBSCODOAJ, and in The List of Scientific Journals Categorization of Ministry of Education, Science and Technological Development of Republic of Serbia (M24-2021). Beginning with No. 12 2017, AM is indexed, abstracted and covered in Clarivate Analytics service ESCI.