To Fail Better: Curating as a Resilience Practice

Authors

  • Jovanka Popova Unkovska Museum of Contemporary Art, Skopje

DOI:

https://doi.org/10.25038/am.v0i28.627

Keywords:

curating; identity politics; institutional critique; failure; solidarity; museum practices; activism.

Abstract

The text addresses the position of the curator within the contemporary system of cultural production, where “failure” becomes not an avoidable error but a method of work and political articulation. Drawing on the concept of queerness and “fail”, as explained by Pablo Martínez and José Esteban Muñoz, the text analyzes curatorial practice as a form of resilience developed through the limitations imposed by financial, ideological, and institutional frameworks. The text critically examines how curatorial practices are increasingly unfolding at the intersection of the market, state, and activism, and how this intermediate space leads to the instrumentalization of politics through aesthetics, the fragmentation of identity-based struggles, and the exploitation of precarious artistic and intellectual labor. In contrast, “failure” is proposed as a strategy of resistance, not as defeat, but as a means to evade cooptation and create space for new political subjectivity, collective knowledge, and engagement beyond the logic of success and visibility. The text advocates curatorial positions that embrace vulnerability and unproductivity as conditions for opening spaces of genuine solidarity, mutual care, and transformative action. It emphasizes the need to conceive curatorial practice not as a tool of representation but as a practice of acting, listening, and learning from failure.

Author Biography

Jovanka Popova Unkovska, Museum of Contemporary Art, Skopje

Jovanka Popova Unkovska (1980, Skopje) is a curator at the Museum of Contemporary Art, Skopje and the Press to Exit Project Space. She curated the North Macedonian Pavilion at the 58th Venice Biennale and the 14th Manifesta Biennale Prishtina Parallel Program at MoCA, Skopje. She served as the executive director of the Jadro Association of the Independent Cultural Scene in North Macedonia and was the president of the Macedonian section of AICA – International Association of Art Critics. She has been a visiting lecturer at die Angewandte, University for Applied Arts in Vienna. Currently, she serves as the Regional Secretary for Central and Eastern Europe at AICA International and is a board member of the Austrian Association of Curators (AAC).

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Published

15.09.2025

How to Cite

Popova Unkovska, J. (2025). To Fail Better: Curating as a Resilience Practice. AM Journal of Art and Media Studies, (37), 75–90. https://doi.org/10.25038/am.v0i28.627

Issue

Section

MAIN TOPIC: The Marginalization of Art: A Permanent, Complex, and Ongoing Process